Social media has become the biggest hub for online business promotion in the world. Reaching out to clients within your neighbourhood, city, country, or even foreign customers is now easier than ever before in history. Social networks have optimised their
Marketing through social media has become even more important during the pandemic compared to before. Since more people are going online during quarantines, there is a greater opportunity to market your business to this growing audience. So, here are some great
AI will not only be used to manage apps or the battery on a smartphone. It will be used to recommend retail outlets, gyms, restaurants, etc. to us all. This is how digital marketing will be influenced by AI and
More than ever before, SEO remains a critical component of any business’s digital marketing strategy. Just make a note of the following statistics: 93% of all online experience starts with a search engine (Source: Search Engine Journal) 70% of marketers see
The digital marketing landscape is constantly evolving, and to remain ahead of the competition, savvy marketers need to evolve their strategies likewise. This year, the emergence of the devastating COVID-19 pandemic certainly brought about with it some big changes, specifically
Content marketing has experienced a shift during COVID-19. Not only have companies started to shift their strategy to bleed less cash and concentrated their resources towards staying afloat. They’ve also reinforced positivity and empathy to reach out to their customers.
COVID-19 and its effect on our day to day have pushed people to become more digital. People have been using social media apps, messaging apps, e-commerce apps, etc. to adapt. This allows people to get groceries, talk to their loved
Here are some great tips to improve your content marketing during COVID-19. 1. Adjust Your Goals You will have to adjust your goals for COVID-19 content marketing. Remember that the landscape has changed, and so has your influx of cash. Keeping in
COVID-19 is one of the worst disasters in recent times. Businesses have closed, and people have become locked in their homes due to the pandemic. Right now, content marketing is not only tricky but difficult. However, people’s engagement with the
In 2020 content marketing is going through a lot of changes. New avenues and opportunities are opening up with regards to how people access content or engage with it. Hence, the way that people approach content marketing has to be diversified.