Be a Boss and Take the Lead – What Action We Can All Take?
The COVID-19 threat does not seem to end any sooner. As countries around the globe take a battering due to the pandemic situation, it is a tricky period for leaders belonging to businesses of all scales. Managing change is one of
The Number One Reason You Should Shift to Online Payments During COVID-19
During COVID-19, online payments have seen a considerable surge in demand and use. Companies like MasterCard and VISA have both seen their revenue rise as well as their customer base widen. People staying in their homes have been forced to accustom
Who Else Wants to Know the Mystery Behind the Impact of Social Media Stories on Ads
In 2015, Snapchat launched one of the most well-liked features, known as stories. Snapchat began as a mobile app that was considered trendy among younger age groups. Soon, the stories feature became the key functionality of Snapchat as over 80% of
3 Ideas On What Your Readers are Searching for During the Coronavirus Period
The COVID-19 pandemic has had a major impact on what your target audience reads on the web. The pause in global operations means that this is uncharted territory for many companies. Here is what your readers want to read about
How to Create Content That Keeps Earning Links
Link-building is one of the core features of a good Search Engine Optimisation (SEO) strategy. When other websites add the link of your web-pages to their websites, your website receives an instant SEO boost! Bonus points if that website is a reputable and popular brand. However, earning links requires organic growth. To achieve this
3 Content Marketing Trends to Watch Out in 2020
As 2020 marks the beginning of a new decade, content marketing is expected to hold a lot more importance than before. Here are three content marketing trends that will become trendy in 2020. 1. Video and Live Stream In the past few
How Can You Build an Effective Email List Faster?
The list of subscribers who permit a brand to send them emails is called an email list. However, getting this permission is a tough nut to crack. Whether you are starting from scratch or are interested in adding more subscribers in an already established email
It’s All About Mobile (From SEO Perspective)!
SEO (Search Engine Optimisation) has been the forefront tool for digital marketers for promoting their product and engaging with the target audience. However, the recent times has seen marketers looking into effective utilisation of mobile devices for marketing purposes, since
Digital Marketing Tools – Here’s a Little Secret to What the Pros Use
Digital marketing comprises of several aspects, like searching for keywords, managing social media campaigns, creating blogs, producing online advertisements, etc. However, digital marketers cannot entirely work by themselves. As software developers require an IDE (Integrated Development Environment) to implement their
Interesting Snapchat Trends
Social media marketing has been on the rise. Whether it is Facebook, Twitter, or Instagram, businesses are expanding their marketing and advertisement strategies daily. However, one of these platforms – Snapchat – has especially revolutionised the world of video advertisements. Snapchat