5 Top Tips to Write PPC Text Ads
If positioned correctly, PPC ads on the Web can be an excellent option to drive high-quality traffic to your website. A powerful PPC ad requires the inclusion of best practices, which can catch the attention of your clients. Here is
3 Strategic Methods to Determine Content Ideas
Whether you are starting in content marketing or you have spent years in the industry, ideas don’t always come readily. You have to consider two factors: How to be creative? How to create effective content? If you tick both of these
How SEO Is Different for B2B Companies
What is the difference between B2B SEO and B2C SEO? SEO for B2B is very different as compared to SEO for B2C. In B2C SEO, your aim is to market products and services in such a way that consumers make a purchase
Responsive Web Design and SEO
Web design for SEO is crucial for taking your website higher in Google search rankings. If you don’t give due regard to web design for SEO, then your Google rankings will plummet. Conversely, with good design, your SEO will improve, and
What Does Your Paid Search KPIs Tell About Your Brand?
After getting a Google Ads campaign up and running, you need to track certain KPIs to understand how well your brand marketing campaign is doing. This guide will help you understand the paid search KPIs that matter the most. Click-Through Rate This has
5 Insightful PPC Strategies
To improve your website’s reach, focus on your PPC (pay per click) strategy. In this post, we will use Google Ads to manage a cost-effective and successful marketing campaign. Consider the following practices and boost your website’s traffic to newer
Troubleshooting 101: Addressing HTTP 302 Redirects for Your Website
URL forwarding or URL redirection is an industry standard through which a single web page is reachable via more than one URL address. To redirect web pages, webmasters select two HTTP status codes: an HTTP 301 or an HTTP 302
All You Need to Know About Voice Search
Do you optimise your SEO in terms of voice searches? If you don’t, then now is the time to begin with voice search optimisation. The Increasing Demand of Voice Search A while ago, Google claimed that its Android devices processed about 20%
The Wonderful World of SEO
The growth of the internet means that the numbers of websites are increasing at a rapid pace. As a consequence, your brand can face some tough time in attracting target audience. The presence of high-quality content does not amount to
Is Telemarketing Dead?
A long time ago, telemarketers used to be among the most well-known and prized professionals for any business, especially in the pre-2000 days. In those days, the digital world was not as polished and advanced as it is today. The