6 Most Effective Types of Content Marketing
Content marketing is an increasingly popular way to market services and products for businesses. In 2018, businesses spent 30% of their marketing budget on content marketing. This consisted of 7.9% of their average total revenue. The reason for this increasing
3 Ideas On What Your Readers are Searching for During the Coronavirus Period
The COVID-19 pandemic has had a major impact on what your target audience reads on the web. The pause in global operations means that this is uncharted territory for many companies. Here is what your readers want to read about
4 Tips to Boost Your LinkedIn Company Page
Often, companies create profiles on LinkedIn, but they don’t keep it active. As the leading social network of the employment industry, LinkedIn offers excellent advertising and marketing potential. This reach can especially benefit companies offering B2B services. Many people are
4 SEO Metrics You Need to Track – Part 1
How do you know whether your keywords or linking strategies are creating the desired SEO results? Digital marketers must measure the effectiveness of your marketing methods. One of the approaches to test your performance is to track SEO metrics. However,
Best SEO Practices for B2B Companies?
B2B SEO is more challenging as compared to B2C SEO. Therefore, you will need to focus on a viable strategy to make B2B SEO work for your company. Here are the B2B SEO best practices that you need to put into
The Art of Picking SEO-Friendly Domain Names
Many businesses choose a domain name without considering its implications on their SEO. As a result, their rankings are affected. As a business owner in the UK, this is an area that must not be taken lightly. When it comes
What Can You Gain with Multiple Domain Names?
A lot of businesses are okay with a single domain name. However, businesses of all scale can earn a wide range of benefits if they choose to register more than one domain names. This strategy can offer terrific opportunities that
How to Fix Your Bounce Rate
So your bounce rate is very high? In that case, your website cannot make it to the top. It may not even rank at all. You should fix your bounce rate to improve your SEO. Here is how it can be done. Improve