Digital Marketing Tools – Here’s a Little Secret to What the Pros Use
Digital marketing comprises of several aspects, like searching for keywords, managing social media campaigns, creating blogs, producing online advertisements, etc. However, digital marketers cannot entirely work by themselves. As software developers require an IDE (Integrated Development Environment) to implement their
Interesting Snapchat Trends
Social media marketing has been on the rise. Whether it is Facebook, Twitter, or Instagram, businesses are expanding their marketing and advertisement strategies daily. However, one of these platforms – Snapchat – has especially revolutionised the world of video advertisements. Snapchat
Mobile Friendly Website
Have you ever visited your company’s website on a mobile phone? How was the experience? Were you able to navigate easily? Traditionally, websites were created with a simple aim that they needed to be visited by customers via their desktops and
Why You Need An App For Your Business?
Do you have a mobile app for your business? It is 2018; certainly you did not miss out on the reachability of a mobile app? When internet originally gained widespread adoption, people spent hours and hours on desktops and laptops. Whether
Why More People Use Video Ads to Advertise?
If you have been using the Internet for a long time, then you might have realised that “videos” are not as single dimensional as they once were. Traditionally, online videos were created either for personal and fun related reasons or
Moving to Mastery – Who Can Make You Be Seen as the Leader of your Market
Do you run a business? Are you struggling with your sales and services? Did anyone tell you that a well-structured digital marketing strategy can help with customer acquisition? Irrespective of the commitment, performance, and quality of your business, you might have
AdWords and Bing is decreasing – Facebook and LinkedIn are on the up!
In the recent times, advertising mediums such as Google Adwords and search engine backed marketing tools such as Bing Ads have garnered a hefty following. Marketers have come to use such marketing and advertising tools to promote their respective brands
How to Plan PPC Campaign
PPC (Pay Per Click) is essentially an online marketing model which allows for advertisers to display advertisements on search engines; they pay a certain fee each time their ad is clicked upon. Search engine advertising is perhaps one of the
Amazon Are Coming Into Advertising Space – Beware!
A giant of the digital realm, Amazon has come forth as a retail powerhouse with its e-commerce division providing users with ease of access for millions of products. Amazon’s strategies and clever utilisation of technology have enabled it to spread
Keywords Are Dead – Audience Targeting Are In!
In a world of developing technology and enhancement of user experience, SEO (Search Engine Optimisation) has taken the front seat when it comes to marketers promoting their product and capturing the interest of the consumers. The most sought after tool