How Does Data-Driven SEO Work?
The term “data-driven” is a set of practices that are used to accumulate and analyse quantitative and qualitative data to develop a strategy. Therefore, data-driven SEO is the use of data as a major part of strategy development. This includes
4 SEO Metrics You Need to Track – Part 2
In the last article, we talked about how to track SEO metrics. Here are a few other useful metrics. 1. Keywords Ranking Use a keyword tool like SEMrush to determine which keywords related to your niche are ranking well on Google. Make
4 SEO Metrics You Need to Track – Part 1
How do you know whether your keywords or linking strategies are creating the desired SEO results? Digital marketers must measure the effectiveness of your marketing methods. One of the approaches to test your performance is to track SEO metrics. However,
3 Pillars of Digital Brand Growth That Can Aid Your SEO
A few years ago, Google and other search engines ranked websites, mostly in terms of their SEO practices. However, by the end of 2019, they place a great emphasis on how brands establish themselves in their respective niche. As of
Best SEO Practices for B2B Companies?
B2B SEO is more challenging as compared to B2C SEO. Therefore, you will need to focus on a viable strategy to make B2B SEO work for your company. Here are the B2B SEO best practices that you need to put into
How SEO Is Different for B2B Companies
What is the difference between B2B SEO and B2C SEO? SEO for B2B is very different as compared to SEO for B2C. In B2C SEO, your aim is to market products and services in such a way that consumers make a purchase
Responsive Web Design and SEO
Web design for SEO is crucial for taking your website higher in Google search rankings. If you don’t give due regard to web design for SEO, then your Google rankings will plummet. Conversely, with good design, your SEO will improve, and
The Effect of a Merchandising Strategy on Your SEO Performance
While optimising their online store for SEO performance, entrepreneurs may find that their products and services are not at the centre of SEO improvement plans. The SEO collaboration may have more to do with the diverse requirements of your e-commerce platform
SEO Strategies for Estate Agents
Contemporary estate agents engage in a specialised category of SEO: real estate SEO. It enables them to rank their properties on Google’s first page, where they can buy and sell residential and commercial properties. Since many agents don’t use SEO,
The Art of Picking SEO-Friendly Domain Names
Many businesses choose a domain name without considering its implications on their SEO. As a result, their rankings are affected. As a business owner in the UK, this is an area that must not be taken lightly. When it comes