How Voice Search Will Change SEO
The proliferation of voice assistants on smartphones, tablets, and smart wearables has amplified voice search requests. Nearly 50% of all searches are on track to be voice-based in 2020, which is bound to trigger a huge change in SEO. Voice search
5 Tips to Boost SEO for Your Twitter Profile
Using SEO to rank your Twitter page lets you grow your online presence and manage your reputation. When marketers think of Twitter, they don’t usually consider it as a reputation management tool or for SEO purposes. Yet if you optimise
How Does Data-Driven SEO Work?
The term “data-driven” is a set of practices that are used to accumulate and analyse quantitative and qualitative data to develop a strategy. Therefore, data-driven SEO is the use of data as a major part of strategy development. This includes
3 Pillars of Digital Brand Growth That Can Aid Your SEO
A few years ago, Google and other search engines ranked websites, mostly in terms of their SEO practices. However, by the end of 2019, they place a great emphasis on how brands establish themselves in their respective niche. As of
Responsive Web Design and SEO
Web design for SEO is crucial for taking your website higher in Google search rankings. If you don’t give due regard to web design for SEO, then your Google rankings will plummet. Conversely, with good design, your SEO will improve, and
Why Should Businesses Consider Microsoft Advertising?
If you are beginning to dive into PPC campaigns, then Google is not your only option, especially if you: Are on a tight budget. Want to use an out-of-the-box strategy to outpace your competitors. Recently, Microsoft Advertising (previously Bing Ads) has
Digital Marketing Tools – Here’s a Little Secret to What the Pros Use
Digital marketing comprises of several aspects, like searching for keywords, managing social media campaigns, creating blogs, producing online advertisements, etc. However, digital marketers cannot entirely work by themselves. As software developers require an IDE (Integrated Development Environment) to implement their
Amazon’s Echo and Google Home – Can You Advertise on There?
Voice assistants have truly outranked the world of technology, with their introduction changing the face of technology as we know it; gone are the days where one would have to use their mobile device/s to search for something, instead digital