Is AMP Worth It in 2020? What Google Does Not Want You to Know
AMP (Accelerated Mobile Pages) is a library along with guidelines for developing fast websites that are quicker than sites developed through the usual means. Since AMP by Google is based on open source code, anyone can fork or clone the code
Why Should Businesses Consider Microsoft Advertising?
If you are beginning to dive into PPC campaigns, then Google is not your only option, especially if you: Are on a tight budget. Want to use an out-of-the-box strategy to outpace your competitors. Recently, Microsoft Advertising (previously Bing Ads) has
How Voice Search Is Changing SEO?
By next year, it is expected that voice search will constitute 50% of online searches. Before the rapid rise of voice technology, Internet users only had to type their queries in the search bar of Google and other search engines.
How Can Chatbots Enhance SEO?
The combination of voice search, AI (artificial intelligence), and wearable technologies has a major impact on consumer demands. Lately, they are becoming comfortable with personalised and natural voice-based interactions. This is why businesses have started using AI-powered, creative chatbots. So,
The Art of Picking SEO-Friendly Domain Names
Many businesses choose a domain name without considering its implications on their SEO. As a result, their rankings are affected. As a business owner in the UK, this is an area that must not be taken lightly. When it comes
Inventing Your Email Marketing with 5 Ideas
Email marketing is one of the oldest, most effective digital marketing channels out there. The right email can create positive results for your brand without breaking the bank. To attract more leads and take your business to the next level,
4 Brands That Aced the Email Marketing Challenge
How do interactive and creative emails you create compare to your competitors? As a business owner, you need to view your email campaigns from the perspective of your customers. Daily, customers receive several newsletters from various brands around the world. Many
4 Tips to Update Your SEO for Voice Search
A brief look at all the new gadgets, smart appliances, and devices makes up for a common observation: all of them are integrated with different voice assistants. The success of AI and its disciplines is allowing the voice search technology
Boosting Your SEO with XML Sitemaps – Part 2
This post is a continuation of the last post that focuses on boosting your SEO with XML sitemaps. Consider the following tips to rank better. 1. Generate XML Manually/Automatically There are two ways to generate a sitemap: automatically and manually. For ease
What Can You Gain with Multiple Domain Names?
A lot of businesses are okay with a single domain name. However, businesses of all scale can earn a wide range of benefits if they choose to register more than one domain names. This strategy can offer terrific opportunities that