Why Pinterest Ads Succeed
Pinterest ads are image-based, paid posts on Pinterest, also known as Pins. These ads show up on a user’s home feed or when they use Pinterest to search for something. Pinterest is quite different than other mainstream social media platforms. Often,
Who Else Wants to Know the Mystery Behind the Impact of Social Media Stories on Ads
In 2015, Snapchat launched one of the most well-liked features, known as stories. Snapchat began as a mobile app that was considered trendy among younger age groups. Soon, the stories feature became the key functionality of Snapchat as over 80% of
Want a Thriving Business? Focus on Facebook Ads
In today’s digital age, there’s a great deal of competition in the social media landscape. Facebook Ads provide you with an excellent opportunity to get your message across your demographics interactively and engagingly. What Is Facebook Advertising? Facebook advertising lets you reach
5 Top Tips to Write PPC Text Ads
If positioned correctly, PPC ads on the Web can be an excellent option to drive high-quality traffic to your website. A powerful PPC ad requires the inclusion of best practices, which can catch the attention of your clients. Here is
What Does Your Paid Search KPIs Tell About Your Brand?
After getting a Google Ads campaign up and running, you need to track certain KPIs to understand how well your brand marketing campaign is doing. This guide will help you understand the paid search KPIs that matter the most. Click-Through Rate This has
Why Should Businesses Consider Microsoft Advertising?
If you are beginning to dive into PPC campaigns, then Google is not your only option, especially if you: Are on a tight budget. Want to use an out-of-the-box strategy to outpace your competitors. Recently, Microsoft Advertising (previously Bing Ads) has