How to Create Compelling Landing Pages
Landing pages are one of the most useful tools to increase the number of leads and conversions. An ineffective landing page slows down the sales of your products and services and does not let you reach your full potential. Therefore,
How Can a Managed Service in Marketing Help My Business?
Did it ever occur to you that you might be better off if you choose to outsource the marketing of your business? When small businesses gain traction, a whole new can of business tasks and responsibilities emerge. In managing all these
Tips for Rebranding Your Company
Over time, businesses continue their growth. They might introduce a new range of products or offer the latest service. On a similar vein, they may identify new markets in an industry and focus on a newer target audience. These types of cases cause the
When You Send An Email Are You Using It To Your Advantage?
How often do you use emails for marketing? Have you ever contemplated about email marketing? The number of global email accounts is three times more than the combined Twitter and Facebook accounts. Among all the digital marketing strategies, email marketing is known to have the highest ROI. Therefore,
It’s All About Mobile (From SEO Perspective)!
SEO (Search Engine Optimisation) has been the forefront tool for digital marketers for promoting their product and engaging with the target audience. However, the recent times has seen marketers looking into effective utilisation of mobile devices for marketing purposes, since
How to Plan PPC Campaign
PPC (Pay Per Click) is essentially an online marketing model which allows for advertisers to display advertisements on search engines; they pay a certain fee each time their ad is clicked upon. Search engine advertising is perhaps one of the
Amazon Are Coming Into Advertising Space – Beware!
A giant of the digital realm, Amazon has come forth as a retail powerhouse with its e-commerce division providing users with ease of access for millions of products. Amazon’s strategies and clever utilisation of technology have enabled it to spread
It’s All About Mobile (From SEO Perspective)!
SEO (Search Engine Optimisation) has been the forefront tool for digital marketers for promoting their product and engaging with the target audience. However, the recent times has seen marketers looking into effective utilisation of mobile devices for marketing purposes, since
Keywords Are Dead – Audience Targeting Are In!
In a world of developing technology and enhancement of user experience, SEO (Search Engine Optimisation) has taken the front seat when it comes to marketers promoting their product and capturing the interest of the consumers. The most sought after tool