How Much Content Creation Is Ideal for Your Website?
Are you one of those website owners with the opinion that “more content = higher rank on Google?” This is a fairly common point of view. Many businesses hire writers and demand them to create multiple blog posts on a
Understanding the Relevancy of Keywords for Your Market
When a user enters a query on Google, the search engine springs into action. Search engine bots are not too “smart.” They obey a set of pre-defined rules and algorithms to show websites for that query. Ultimately, the responsibility falls
Shifting Focus from Traffic to Conversions
How busy have you been in increasing the online traffic of your website? Driving traffic to your online channels is a critical aspect of SEO, but it is only one part of the equation that focuses on “increasing sales”. The remaining
Finding Customers Through Market Research
Market research is a neglected but vital component of online marketing. Market research is divided into the following two types. 1. Primary Market Research Data is collected “directly” from a source.Data is unique, timely, and fresh. It has not been published or
SEO 101: Harnessing the Power of Video Submission
Have you implemented video submission in SEO for your website? According to Hubspot, more than 80% of businesses are engaged in video marketing. Similarly, Google has revealed that six out of ten people prefer videos over written articles. Additionally, mobile video