3 Social Media Digital Marketing Trends
As users are heavily engaged and omnipresent on their social media accounts, the significance of social media marketing continues to receive more urgency and seriousness from the marketing managers – after all, more than 2.77 billion people are going to
How to Create Content That Keeps Earning Links
Link-building is one of the core features of a good Search Engine Optimisation (SEO) strategy. When other websites add the link of your web-pages to their websites, your website receives an instant SEO boost! Bonus points if that website is a reputable and popular brand. However, earning links requires organic growth. To achieve this
4 SEO Metrics You Need to Track – Part 1
How do you know whether your keywords or linking strategies are creating the desired SEO results? Digital marketers must measure the effectiveness of your marketing methods. One of the approaches to test your performance is to track SEO metrics. However,
What Makes Reciprocal Links Relevant for SEO?
A decade ago, reciprocal links used to be one of the most impactful SEO techniques. Today, in 2019, reciprocal linking does not command the same importance, but it can still help you become more visible on the Web. So, how
How to Plan PPC Campaign
PPC (Pay Per Click) is essentially an online marketing model which allows for advertisers to display advertisements on search engines; they pay a certain fee each time their ad is clicked upon. Search engine advertising is perhaps one of the