Social Media Marketing: 7 Ways It Has Evolved in the Past Decade
Social media is now at the centre of digital marketing and marketing as a whole. Social media networks are the largest aggregators of activity on the planet right now. An estimated 2.9 billion people were on social media in 2020.
How to Choose the Right Keywords to Market Your Online Business?
Keywords are said to be the foundation upon which SEO stands. They’re the hooks that search engines bite to deliver the users to the right content. Search engines like Google have used keywords to fish for content since the early
How Will 5G Change Digital Marketing Forever?
5G is the next step in digital connectivity after 4G. While the technology isn’t available in most countries around the world, the roll-out is slowly happening. 5G will ensure faster internet download and upload speeds for sure. However, what will it
6 Benefits of Agile Marketing
According to Consultancy.org, half of the companies around the world apply agile methodologies in their marketing. While it has its roots in the world of software, it’s being applied in many fields around the world. Businesses have taken advantage of
How Will 5G Change Digital Marketing Forever?
5G is the next step in digital connectivity after 4G. While the technology isn’t available in most countries around the world, the rollout is slowly happening. 5G will ensure faster internet download and upload speeds for sure. However, what will it
What Can AR and VR Do for Digital Marketing?
AR and VR are two technologies that are intrinsically linked today. They are being used for niche applications like mapping and gaming. However, they’re also being used in the advertising space as well. AR digital marketing is being used to
The Internet of Things and Its Impact on Digital Marketing
IoT is making a massive impact on marketing around the world. While the technology hasn’t been completely rolled out yet, the pieces are coming together. 5G is being rolled out, and smart technology is being used in everything from cars
How Will Smart Wearables Impact Social Media Marketing?
For a smartwatch, social media doesn’t exist the way it does on a smartphone or tablet. The smaller size and fewer options to access a wearable make it a challenge to market something to a user. Sure, the health and
Social Media Marketing: 7 Ways It has Evolved in the Past Decade
10 years doesn’t sound like that far back in time. However, we have seen technology advance considerably since. In 2010, Orkut and Friendster still existed. There was no such thing as Snapchat or Twitch. Services like Uber, Bitcoin, and Airbnb were
Understanding the Relevancy of Keywords for Your Market
When a user enters a query on Google, the search engine springs into action. Search engine bots are not too “smart.” They obey a set of pre-defined rules and algorithms to show websites for that query. Ultimately, the responsibility falls