Don’t Want to Get My Fingers Burnt Again – How Not to Do SEO
There are some SEO practices which are outdated and considered unethical by search engines like Google. While working on your SEO, it is important to know which practices can lend you in hot waters, dragging down your website ranking. 1. Avoid Keyword Stuffing There was
How Monthly Retainers in SEO May Be On Its Way Out – Bespoke Is the Way
A monthly retainer is a type of contract between an agency and client to collaborate for a fixed period. Usually, it is a rolling contract in which a marketing firm offers services on an ongoing basis. At first, the idea to
SEO Tactics for the 404 Error Page
Previously, we discussed what a 404 error page is. Now, we will reflect on how to make good use of them. Utilising 404 Pages While initially, you may have wanted the error 404 to stop damaging your SEO; but what if you
What Does the 404 Error Mean?
A 404 page is an error page which is seen by a user after they attempt to visit a web page which never existed on your website. The server displays this page after it is unable to find the user’s
How to Choose a SEO Friendly Hosting Website
How good is your web host? The web host you select establishes the overall consistency of the user experience, which is provided to your visitors. Ideally, you should select a web host which is not marred with issues like page
Albert Einstein and His Ideas Applied in SEO
In 1905, Albert Einstein, one of the greatest scientists of all time, introduced the Theory of General Relativity. The theory marked an important step in the world of physics and greatly enhanced our understanding of how the universe works. More than 100 years later, Einstein’s ideas are relevant in
All You Need to Know About Voice Search
Do you optimise your SEO in terms of voice searches? If you don’t, then now is the time to begin with voice search optimisation. The Increasing Demand of Voice Search A while ago, Google claimed that its Android devices processed about 20%
What Should You Do If You Own a Coffee Shop?
Why Is SEO Relevant for Coffee Shops? The coffee industry is full of competition irrespective of the geographical location of your business. However, not many people know that coffee companies of all spheres are upping the ante in SEO too. Coffee
Strategic SEO Decisions to Make Before Web Design
Taking strategic SEO decisions involves increasing your online visibility by considering a wide variety of aspects, such as your web design and quality of content. Before investing in professional web designing, consider the following aspects of web development. The HTTPS Factor A
SEO Tutorial for Beginners
Do you want to learn SEO? SEO is a set of techniques which is used to rank a website on search engines like Google. To learn SEO, you have to grasp the following concepts. White Hat and Black Hat There are two major