The Art of Picking SEO-Friendly Domain Names
Many businesses choose a domain name without considering its implications on their SEO. As a result, their rankings are affected. As a business owner in the UK, this is an area that must not be taken lightly. When it comes
Inventing Your Email Marketing with 5 Ideas
Email marketing is one of the oldest, most effective digital marketing channels out there. The right email can create positive results for your brand without breaking the bank. To attract more leads and take your business to the next level,
How Does Programmatic Advertising Work?
If you manage your online campaigns on your own, then you must have heard about programmatic advertising - a technology which has modernised the online ad space. Having command on this skill set can increase the number of conversions on
3 Companies That Created Winning Social Media Marketing Campaigns
The proliferation of social media marketing can be ascertained by the fact that close to 78% of companies have a dedicated team to create and manage their social media campaigns. Still, 83% of end-users were not impressed due to their
What is Machine Learning Going to do – Artificial Intelligence is Here in Digital Marketing!
The development and enhancement of the current technological landscape has given rise to digital marketing being utilised as the ‘go-to’ for devising and executing marketing strategies. Within the digital marketing industry, a major innovation which has come forth in the