Which SEO Shortcuts Are Not Relevant?
Earlier, when business owners designed websites for their businesses, they looked for ways through which their websites can rank high. The goal was to outpace their competitors in a short time. To do this, they used SEO but by adopting
What You Need to Do With Your Marketing Budget
No one can question the value which marketing brings to the table for any business. It assists business owners in all the necessary stages: setup, scaling, and expansion. However, for all its importance, marketing comes at an expense. Whether you
The Art of Picking SEO-Friendly Domain Names
Many businesses choose a domain name without considering its implications on their SEO. As a result, their rankings are affected. As a business owner in the UK, this is an area that must not be taken lightly. When it comes
4 Brands That Aced the Email Marketing Challenge
How do interactive and creative emails you create compare to your competitors? As a business owner, you need to view your email campaigns from the perspective of your customers. Daily, customers receive several newsletters from various brands around the world. Many
Why a Landing Page Is the Key to Your Conversions
As a business owner, if you have not yet made a landing page, then you might have been forced to think what makes them so special. Why do marketers send their valuable leads to separately tailored web pages? Designing a landing
What Should You Do If You Own a Coffee Shop?
Why Is SEO Relevant for Coffee Shops? The coffee industry is full of competition irrespective of the geographical location of your business. However, not many people know that coffee companies of all spheres are upping the ante in SEO too. Coffee
What Is a SWOT Analysis?
How do you analyse your website? Businesses compete on a daily basis to rank higher than their competitors. As a business owner, you need an effective analysis model through which you can generate a fair assessment for your brand. For
Search Engine Statistics
In recent years, the SEO space has gained huge momentum as business owners and marketers are becoming more and more engaged in implementing SEO to improve the online presence of their brands. Following are some search engine statistics which consist
Photos or Images are a Killer – Speed them up!
Does your website contain photos and images? Have you ever considered the after effects of these? Photos enrich websites and affect the minds of the visitors. People might forget text, but photos are remembered. However, often business owners do not realise